I have respected Mindy Gibbins-Klein’s writings online and in magazines for some time, but only got around to reading this book over the last month when Vanessa Warwick of Property Tribes suggested it as book of the month for January.
It is an absolute gem of a book for anyone who wants to become known as an expert in their field. I’d say it is particularly relevant for property. I get to read a LOT of property books these days, and the quality of the finished product varies. Some of the authors may have worked with Mindy, but whether they have worked with her or another professional, it is so easy to spot the polish of the end result when they have done so. If you are thinking of writing a book, then you absolutely MUST buy this book first.
24 Carat Bold is valuable on more than one level. It is about thought leadership. Mindy looks at the reasons why people need to speak up, provides a bit of motivation to get over our fears of doing so, then tells us exactly how to get our message out there. Don’t have a message? There is guidance on developing that too.
And if you don’t know what thought leadership is, buy the book – NOW!